Illustration of inspirational Japanese mountaineer, Junko Tabei.

Junko was the first woman to climb Mount Everest, and the first woman to summit the highest peaks in all 7 continents.

Valentine’s Day themed cards, chocolate packaging and pattern.

Inspired by periods travelling through Japan, an illustrated selection of my favourite snacks & beverages sampled there arranged into a repeat pattern.

I created a bespoke colour palette and abstract designs for artisan chocolate maker, Cocoa Therapy.

We spent a delicious morning hand-painting designs onto a limited run of chocolates, sold as a collaboration between Sophie Potter x Cocoa Therapy.

All photographs © Alex Sedgmond

Illustrated elements laid in a repeat pattern for embroidery business, Delicious Monster Tea.

Printed on recyclable tissue paper for packaging embroidered t-shirts.

Drawing the most delicious treats as a way to justify eating extravagant food.

Poster illustration for Cardiff’s Illustration Club. Original sketch below.

Spot illustrations for Dog Walking Caerdydd’s website. Wild florals and foliage reflect the company’s mission of adventures for pooches. Home visit and dog walking icons below.

Illustrations inspired by the exhibition ‘Tim Peake’s Spacecraft’ at the National Museum of Wales.

Some of my favourite memories from my 2018 trip to Japan - wild boar at the Fushimi Inari Shrine, Kyoto, and feeding semi wild Deer soy crackers in Nara.

Lettering and floral designs for Black & Beech. Screen printed t-shirts, jumpers and a gold foil art print in the same design.

Scandinavian style botanical wreath illustration range for Christmas 2018. Fine art giclee print, and a matching set of Christmas cards.